GOOGLE PANDA

TALK ABOUT GOOGLE PANDA AND ITS UPDATES.

Google panda updated on 30th September 2012. Many top domains loose their ranking.

Across our data set of 1000 SERPs, 41 EMDs fell out of the Top 10 (5 new EMDs entered, so the net change was 36 domains). Please note that we can’t prove that a domain lost ranking due to the algorithm change – we can only measure what fell out. Here are 5 examples of domains that lost ranking as of this morning (9/29) – all had previously ranked for at least the past 7 days:

bmicalculatormale .com (#4)
charterschools .org (#7)
playscrabble net (#3)
purses .org (#3)
teethwhitening .com (#4)

The parenthetical value shows the EMDs ranking on 9/28 (the day before the drop). Again, all we know is that these domains fell out of the rankings for their exact-match phrases as of this morning – I’m not making any statements about the quality of the domains as a whole. As you can see, the affected domains cover a range of phrase length and TLDs (including .com’s).

There’s no clear pattern in the size of the drop – some fell out of the top 100 entirely, while others slipped a couple of pages. For example, charterschools.org fell from #7 to #23, whereas playscrabble .net dropped from #3 down 18 pages to #183.

For more details:

seomoz .org/blog/googles-emd-algo-update-early-data

Google penguin updates effected 0.6% to Exact domain matches. Google policy become very hard for seo firm.